Financial

Finance: Location Based Sales & Productivity Management System for Leading Global Bank. "...the ability to map my customers locations, what they are buying, and where my sales staff are in real time has enabled the Bank to seriously leverage our sales and productivity target. At any given time we know where our sales are being made, where our people are and where to send them to maximize profit. We have also significantly reduced our carbon footprint - how compelling is that?"

Features:

• Mobile iPad based map visualization of Salesforce.com (SFDC) data 

• Secure browser using Good Dynamics

• Update SFDC system from map at Point of Sale including customer sign off
• Customer trending report

• Improved objectivity management

• Real time map based sales analysis and sales productivity management

• Location based sales and missed opportunity aggregation

• Location based sales data warehouse creation

• Field force automation and visualization

Benefits of the product:

• Ability to analyze location images of clients

• Performance and productivity monitoring for Sales Team enabling the Bank to measure, compare and plan specific and unique activities against prospect locations and evaluate execution effectiveness

• Sales targeting and progress monitoring of Sales Teams visualizing and analysing business locations and external factors that support the Bank's SME customers with location factors (KPI management) in the context of its business strategy.

• Plan specific and unique activities against target business types and their locations, evaluate the effectiveness of execution

• Competition activity monitoring (location specific)

• Market share visibility 
  

Highlights:

• MapCite enabled this banking group to take their data, convert it into information then to visualise it.

• Drawing business strategy relevance from the targeted business types, and their locations, re-using this information in the delivery of performance and productivity improvement metrics, training and general business improvement strategy.